📍 Hyderabad, India • Freelance Specialist

Google Ads Setup & GA4 Conversion Tracking Fixes

I configure high-converting Google Ads campaigns, custom Google Tag Manager containers, and server-side tracking pipelines so you can accurately measure every lead and sale.

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Google Ads & GA4 Tracking Data Pipeline Flow

Core Specializations

Google Ads Search Campaign Setup

Deploy clean search campaign structures, select buying-intent keywords, write responsive ads, and target US local markets.

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GA4 Property & GTM Setup

Deploy clean Google Analytics 4 configurations, global page tracking tags, and core contact form and click-to-call triggers.

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Google Search Console & Meta SEO

Verify GSC domain ownership, submit XML sitemaps, audit robots.txt, and write click-optimized Page Titles and Meta Descriptions.

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Common Tracking Bugs I Resolve

🚨 Mismatched Conversion Counts

Your Shopify or WooCommerce dashboard reports 100 sales, but Google Ads only shows 60. This is typically caused by missing Conversion Linker variables, Safari cookie deletion rules, or tags firing before consent initialization.

→ Fix: Deploy native GTM tags using first-party customer variables (Enhanced Conversions) to recover lost attribution links.

🚨 Duplicate Purchase Events

Customers refresh the confirmation receipt screen or click their email invoice link, causing conversion tags to execute multiple times, bloating your Google Ads ROAS reports with false data.

→ Fix: Inject client-side Order ID de-duplication filters using browser storage inside Google Tag Manager.

🚨 Indexing & Sitemap Errors

Google Search Console reports "Discovered - currently not indexed" or "Sitemap could not be read" errors, blocking search visibility.

→ Fix: Audit robots.txt directives, generate valid XML schemas, and resolve canonical redirect issues.

The Step-by-Step Implementation Process

1

Technical Audit & Diagnostics

I trace the data path of your website from browser to ad platform, checking for console errors, double-firing codes, and outdated tags templates.

2

Implementation & Coding

I build out clean GTM container configurations, deploy necessary DataLayers, write custom JavaScript handlers, and configure Search Console parameters.

3

Real-Time QA & Handoff

I test every tag using GTM Preview Mode, browser network panels, and GA4 DebugView to guarantee that conversion values and user identifiers match perfectly.

A Dedicated Freelance Developer, Not an Agency

Agencies charge high monthly retainers to handle tracking, then assign the work to junior account managers who copy-paste default scripts.

I am a freelance tracking specialist. I work project-by-project to build clean, documented tracking structures. Once the setup is active and verified, it is completely yours—no recurring monthly fees.